Singapore MICE Challenge (SMC)

Singapore MICE Challenge (SMC) is an advocacy initiative by SACEOS to further its outreach to the younger audience who are currently majoring in fields that are related to the Business Events/MICE industry.  Held annually in conjunction with the Singapore MICE Forum, SMC is organised as a nationwide challenge for all tertiary students majoring in MICE or Business Events, Business Management, Hospitality and Tourism related fields.

Organised by SACEOS in strategic partnership with the Professional Convention Management Association (PCMA), the Singapore MICE Challenge engages competing teams on their knowledge and understanding of the MICE/Business Events industry to produce a realistic and competitive event proposal to be presented and evaluated by current international industry practitioners.

Since its first edition in 2015, SMC has attracted participation from more than 30 teams representing 11 institutions comprising the polytechnics, private institutions, universities and ITEs. Participating teams are able to receive industry mentorship during their journey of conceptualising their event concepts and stand a chance to win themselves a fully-sponsored trip to attend the annual PCMA Convening Leaders which is usually held in the States every January.

Find out how you can be involved in the annual SMCs by contacting the Secretariat at events@saceos.org.sg.






Strategic Media Partner:


1 Raffles Boulevard, Level 3 Venue Management Office, Suntec City, Singapore 039593

Phone: +65 9732 3941

General/Course Enquiries: secretariat@saceos.org.sg

Events Enquiries: events@saceos.org.sg

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